Marketing Operations

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How to Build a Marketing Dashboard That People Actually Use

Jason B. Hart
April 6, 2026

A practical guide for growth and RevOps leaders who want one dashboard built around a real decision, trusted definitions, and an operating cadence people will actually use.

Marketing analytics

How to Stop Your Marketing Team from Building Shadow Spreadsheets

Jason B. Hart
April 6, 2026

Shadow spreadsheets are usually a symptom of stale dashboards, weak definitions, or untrusted reporting. Here is how to find the root cause and fix it without policing your team.

Revenue operations