Data Activation
Turn Data Into Action
For product and growth teams ready to ship, not wait. We use AI, predictive models, and automation to make your data warehouse work harder — from churn scoring and automated audience building to real-time operational workflows. We start with one high-impact MVP and prove value before expanding.
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Turn your data warehouse into an activation engine
- Get warehouse data into the operational tools your team actually uses
- Move from static reporting to real-time, automated workflows
- Use your warehouse as a customer data platform without vendor lock-in
- Embed analytics into daily decisions and operational workflows
This is for you if...
- You have rich data in your warehouse but no way to act on it
- You want to prove that data can reduce churn or drive expansion this quarter
- You’re paying for a CDP you’ve outgrown and want a warehouse-native alternative
- Your product team needs an MVP approach — ship fast, prove value, then expand
This isn't the right service if...
- You need a custom-built CDP from scratch — we activate your existing warehouse
- You want someone to manage data syncs and workflows long-term
- You don’t have a data warehouse yet — start with a data foundation
How We Help
Reverse ETL Implementation
Push warehouse data to CRM, ad platforms, and email tools automatically
AI & Predictive Workflows
Churn scoring, lead scoring, and predictive models that drive automated action
Warehouse-as-CDP Solutions
Replace expensive CDPs with your existing data warehouse
Operational Analytics
Embed data into daily workflows for sales, marketing, and product teams
How It Works
Map
We identify which data needs to flow where — from your warehouse to the operational tools your teams use daily.
Design
We architect activation workflows, audience definitions, and sync schedules that match your business logic.
Connect
We implement reverse ETL pipelines, configure destinations, and validate data accuracy end-to-end.
Optimize
We monitor, tune, and hand off — ensuring your team can manage and expand activation workflows on their own. The win isn't the pipeline; it's your team making faster, data-driven decisions every day.
Engagements start at $5,000
Scoped with clear deliverables and fixed pricing. No hourly billing. Most activation projects range from $7,500-$30,000.
Book a Discovery CallTrusted By
PLG SaaS Product Team
First reverse ETL workflow shipped in 3 weeks, reduced churn by 18%
A PLG SaaS company had rich behavioral data sitting in their warehouse but no way to act on it. We built an MVP activation workflow that synced churn-risk scores to their CRM and triggered automated outreach. The first use case proved value so quickly that the team expanded to three more activation workflows within the quarter.
Mid-Market Ecommerce SaaS
Warehouse-as-CDP replaced a $120K/year vendor tool
A mid-market ecommerce SaaS was paying for a CDP they’d outgrown. We implemented a warehouse-native approach using reverse ETL to sync audience segments directly from their data warehouse to ad platforms and email tools — giving them more flexibility at a fraction of the cost.
Go Deeper
Read our data activation playbook — from reverse ETL to AI-powered workflows, built for mid-size SaaS and ecommerce teams.
Read the Activation PlaybookReady to put your data to work?
Book a discovery call to discuss your data activation needs.
Book a Discovery Call